WebSIGHT webcasts explore tips & intelligence on a variety of web-related topics to help you make your online properties more effective tools for your business. In this episode, we’re going to talk about why it’s so important to think of social media as a complementary — not standalone — part of your online presence.
We want you to understand a little more about why websites & social media should work hand-in-hand, not against or independent of each other, so your entire online presence does a better job of converting people into buyers.
Who Should Watch:
If you can identify with the following scenario, this episode is for you…
You’re at a crossroads. “Across the street” is this shiny new thing called SOCIAL MEDIA that has a ton of cool features, is easy to update, and lets you expand your audience base so much more easily than the traditional online marketing channels like SEO and Pay Per Click. And then there’s your website, which is arguably your most powerful online asset, but feels like it’s harder to make successful compared to social media. Typical “grass is greener” thinking.
Watch: Websites & Social Media